Thursday, 30 October 2008

Oh yeah, the winners. . .

1) PR Agency of the Year

Rainier PR

2) Tech hack of the year (freelance)

Jessica Twentyman

3) Tech hack of the year (staff)

Charles Arthur & Michael Cross -- The Guardian
(For their excellent 
Free Our Data campaign.)

4) Biggest fuck up

Microsoft: The $300m Gates-Seinfeld campaign

5) Rudest hack (Voted for on the night)

Gary Flood

6) Media budget cutter

The shortlist included Sly Bailey (Trinity Mirror), Graham Harman (Incisive Media), Geoff Wilmot (Centaur), Jerry Yang (Yahoo). And the winner was. . . all of 'em.

7) Up its own arse

Google's Zeitgeist conference (feat. Rania Al Abdullah, Queen of Jordan)

9) Wank 2.0: User-generated twat

Richard Bailey, PR Studies ("Created Aug 03")

10) Loyalty to dead media formats

The Financial Times

11) Rebrand of the year (Not)

Enfatico (Probably not a pizza restaurant in East Sheen)

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